Arthur Azoulai

ENHANCING PRODUCTS

AM enhances uniqueness

AM allows designers to create unique products for every person. This allows a more personal connection to the product since the product is personalised around each person’s tastes, body size and shape. This can create a stronger product attachment that can increase the product's life and thus contribute to more sustainable futures.

Key points:

01

AM allows designers to create unique products for every person.

02

These products are personalised to the user’s taste, needs, body shape and size.

03

This creates a stronger attachment to the product that fosters the product's lifespan.

Nik Lee
"Much of the aesthetics of the new generation of printed
shoes come from a slicing technique"

Nik Lee

Designers included in this theme:

Andres Roppa

Luis Bugin

Arthur Azoulai

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